From the lost polychromy of Greek sculptures to experiences developed with Snap and playful applications, augmented reality—after years of anticipation—is now transforming the way museums interpret ...

Is reality still reality when it is “augmented” reality? If you are a word purist like I am, then you might agree that the word “reality” must stand alone without the aid of adjectives or qualifiers.

Heeju Kim, an industrial designer, has focused her career on the intersection of technology and human experience. Her ...

A new theater attraction in Columbus is taking audience participation in a different direction. Verse COSI combines storytelling with cutting-edge technology to make the guest the main character of ...

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1. What is augmented reality? Augmented reality (AR) can be many things, based on how you trigger the experience. Location-based AR uses a device's location to determine additional information to ...

Exclusive: The creators of Pokemon Go and the artists behind a series of hallucinatory installation exhibits are combining to create an augmented-reality portal universe. They talked to me about ...

A few weeks back, executives of a U.K. company called Zappar came to my office to show me their augmented reality technology. I have been looking into augmented reality for over a decade and have only ...

Add Yahoo as a preferred source to see more of our stories on Google. A new theater attraction in Columbus is taking audience participation in a different direction. Verse COSI combines storytelling ...