SAN FRANCISCO, Feb. 12, 2026 /PRNewswire/ -- Lob, the direct mail automation and logistics platform that brings the power of digital to direct mail, today released its fourth annual report, State of ...

Erik Koenig is the President at Franklin Madison Direct. Erik has a passion for driving growth with data-driven direct marketing. For years, marketers have been asking where stability lives. In 2025, ...

While some company leaders may underestimate direct mail's current market position, the channel represents about $40 billion or ~20% of all US offline channel spend. The growing focus on synchronizing ...

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